The Business Policy Game (BPG) is a total enterprise simulation now in its 7th edition. It is used in both on-line and face-to-face courses. The simulation provides the competitive environment for the annual International Collegiate Business Strategy Competition, the longest running simulation competition in the world. The competition was run all online in 2020 and 2021 due to Covid-19. The simulation is available to educators and training instructors looking for a dynamic process to integrate the business disciplines and provide experience in strategy development. The simulation is rather complex but may be modified for lower level classes by removing the international component, the market segment component, and/or the fourth market area via parameter settings. Please visit the links on the right for more information.
If you are interested in strategy you may also like to visit the the Academy of Management’s Strategic Management Division’s home page.
For more information on educational simulation as a pedagogy, visit ABSEL (The Association for Business Simulation and Experiential Learning) and the Simulation/Gaming Exchange.